The Myth That Saves Investors
Humans don’t run on data.
We run on stories.
And the most powerful of those stories? Myths.
A myth isn’t a lie. A myth is a deeper truth wrapped in a narrative. It explains why we act, who we are, and what we believe - especially when times get tough.
In financial planning, one of the most powerful myths we can hold onto is this:
The Market Rewards the Patient
It doesn’t sound exciting. It’s not a stock tip or a trading strategy. But it’s a foundational myth - one that, when embraced, can save your financial life.
The Hero’s Journey… of Staying Put
In classic myths, the hero leaves the comfort of the known world, battles dragons, gets bruised, doubted, and tempted - but comes back wiser, with treasure in hand.
Staying in the market is the same.
You're the hero.
The dragons are volatility, bad headlines, panic, and impatience.
The treasure? Long-term compounding.
Many investors abandon their journey halfway. They sell in fear, buy in greed, and repeat the cycle.
They forget the myth.
They forget that this story only works if you stay in it.
The Market Always Comes Back
This is another myth.
It’s not a guarantee - but it’s a belief built on history and reinforced by every recovery after every crash.
1987. 2000. 2008. 2020.
Each time, those who held on were rewarded.
We don’t stay in the market because we love risk.
We stay because we believe in the myth of human progress. That over time, people build, grow, create, and solve. That innovation wins. That the future, however bumpy, is worth investing in.
Myths vs Maths
Financial planners can show you the numbers.
Graphs. CAGR. Monte Carlo simulations.
But what keeps you from selling when the market drops 30% isn’t a spreadsheet - it’s the story you believe.
That’s why at Town Close, we focus not just on your portfolio - but on your perspective.
We don’t sell certainty. We offer stewardship.
We help you write a story you can live with and stick to.
One Last Myth: You Can Time the Market
Spoiler: You can’t.
Not consistently.
Not accurately.
And not without a crystal ball.
The real myth here is the seductive belief that we can outwit the system. But legends aren't written about the guy who sold before the crash - they’re written about the ones who stayed the course.
So what’s your investing myth?
If it’s one rooted in fear, it might cost you.
If it’s one rooted in patience, progress, and perspective - it just might save your financial life.
Let’s write that story together.